Personal brands
For you, by name: the founder, the expert, the executive. Your story, your point of view and your face, built into a brand and a website people remember.
Start with your nameBrand Ignition
Real names. Real companies. Real brands.
Brand Ignition builds your brand and your website together, for personal brands and company brands.
Is this for your personal brand or your company's brand?
Our clients have been featured in
- Biohacking Live
Two ways in
One studio. Two kinds of brand.
We started as a personal branding agency, and most of our work still carries a person's name. We also build the brands of the companies those people run.
Company brands
For the people running a company: its name, its story and its market, built into one brand and one website the whole team can stand behind.
Start with your companyBrand Ignition
The premium brand build for founders who want it done right.
Bespoke website, full media kit, executive brand workshop, and custom visual identity. The foundation that ignites everything else, built by a team that has worked with 125+ founders.
- 01
Bespoke website
A premium authority site engineered to convert visitors into inbound requests. Not a portfolio. A pipeline asset built around your positioning, your story, and your buyer's journey.
- 02
Full media kit
A professionally designed speaker and media kit that positions you as a top-tier guest before a host reads a word. The asset that closes podcast bookings and event invitations on first look.
- 03
Custom visual identity
Signature brand mark, color system, typography, and the visual rules that travel with you across every platform. The same brand on a website, a stage, a slide deck, a podcast tile.
- 04
Executive brand workshop
Deep-dive positioning session with our senior brand strategist. The room where founders define the category they own. Your voice, audience, and signature point of view, codified.
From workshop to launch.
Six weeks. Five phases. A senior team running the build end to end so you stay focused on the business.
- 01Week 1 to 2
Discovery & brand workshop
The executive brand workshop runs with our senior strategist. We extract your voice, your signature story, your audience, and the category you intend to own. This is the source document the rest of the build is engineered from.
- 02Week 2 to 3
Strategy & positioning
Brand DNA gets codified into positioning, messaging pillars, audience definition, and signature point of view. We finalize the strategic direction the website, media kit, and visual identity will all express.
- 03Week 3 to 5
Visual identity production
Signature brand mark, color system, typography, and the visual rules. We design the full system that travels with you across every surface, then build the asset library: logos, social banners, presentation templates, on-brand graphics.
- 04Week 4 to 6
Website & media kit build
In parallel, your bespoke website is designed and built around the new identity, and the full media kit is produced. Both run conversion-first structure with copy written from your Brand DNA.
- 05Launch
Handoff & launch support
The complete brand goes live. Your website ships. Your media kit ships. Your asset library lands in your hands. We hand off the system and stay close through the first two weeks so the launch lands clean.
The work, by name
Real brands. Real names. Real work.
125+ client brands Brand Alchemy has worked with
Brand Alchemy clients by name, and the sites built for them: each one captured as it stands today, or the design drawn for it.
Richard Tarity
Personal brand website, Authority Engine + Brand Elevation + Brand Ignition
richardtarity.com
From the studio
Drawn before it was built.
Hero sections drawn in the Brand Alchemy studio
Case studies
The work, by kind of brand.
Personal brands
People who became the name in their field, each with the brand and the site built around them.
Personal brand
Brand Ignition repositioned Lisa as the leading voice in independent pharmacy and the founder of a broader movement: The Pharmacy Badass. The new identity unlocked stages, media, and a category claim that matched the authority she already held.
Dr. Lisa FaastPharmacy Industry Leader, Founder of DiversifyRx
Personal brand
Brand Ignition gave Chris a brand that conveys both authority and accessibility, extending his visibility beyond veterinary practice into leadership and education. A podcast host quoted back a line co-created in his Brand DNA session and it launched a 30-minute conversation.
Dr. Chris PachelVeterinary Behaviorist, Speaker, Educator
Company brands
Companies whose brand we built for the people running them.
Company brand
Helps independent pharmacy owners build sustainable, profitable businesses through strategy, education, and community.
DiversifyRxDr. Lisa Faast
Company brand
Helping teams build faster, scale smarter, and fund with clarity
BesselChris Danek
Company brand
Comprehensive Best Practice Wealth Management
CB Investment ManagementChris Belchamber
The foundation before the engine.
Brand Ignition is the foundation. The Authority Engine is the distribution. Founders who run both in the right order get a compounding effect that founders who skip the foundation rarely catch up to.
Most clients run Brand Ignition first, then graduate into The Authority Engine within 30 to 60 days of launch. The two were designed to compound together.
Done-for-you podcast booking, content production, and distribution built on your new brand foundation.
See The Authority Engine- 1,050+Opportunities secured
- 6Months of data
I have more people coming to me with opportunities for podcasts, speaking, and introductions to clients. I've gone from regional stages in California to international stages. Singapore, Madrid. Brand Alchemy didn't just build my brand, they changed the trajectory of my business.
Jonah LarkinExecutive Coach & AdvisorOnce you make the decision to do personal branding, I don't think there's anybody better than Brand Alchemy. When my internal team talks about them, we call them wizards. Everybody on their team is the best I've ever worked with.
Dr. Lisa FaastPharmacy Industry LeaderBefore Brand Alchemy, I was being pitched to pay $5,000 for a feature in Business Insider. After my brand launched, Business Insider reached out and offered to pay me to write a first-person article. That shift was huge.
Joy SlabaughWealth Alignment Strategist & SpeakerWhat founders ask.
How long does a Brand Ignition engagement take?
Six weeks from kickoff to launch is the standard timeline. The first two weeks are workshop and strategy. Weeks three through five are visual identity and asset production. Weeks four through six overlap into website and media kit build. Launch happens at the end of week six with two weeks of post-launch support.
What is the executive brand workshop like?
A structured deep-dive with our senior brand strategist. Founder interview, voice extraction, audience definition, positioning, signature story, and category claim. It is the room where your brand actually gets decided. Every asset downstream is built from what we surface here.
Can you work with my existing brand or do we start from scratch?
Both. If your existing brand has equity worth preserving, we audit what is working, keep it, and rebuild what is not. If the brand is starting clean, we build from your Brand DNA up. The workshop tells us which path is right for you.
How does Brand Ignition compare to The Authority Engine?
Brand Ignition is the foundation. The Authority Engine is the distribution. Ignition builds the brand, the website, and the assets. The Engine takes that foundation and turns it into compounding visibility through podcasts and content. Most founders run Ignition first, then graduate into The Authority Engine to scale.
How do I get started?
Apply through the form. If you are a fit, you book a strategy call where we walk through the brand opportunity in your category, the asset gap we are solving for, and what a Brand Ignition engagement would unlock for you. You will see the strategic clarity in the call before deciding anything.
Which brand are we building?
Tell us whether it carries your name or your company's, and see the work built for each.
Is this for your personal brand or your company's brand?